A CROSS-EXAMINATION HEAVYWEIGHT
April 9-10, 2026 | Dallas, TX | Marriott Dallas Uptown
Ready to tighten your gloves and sharpen your instincts? At Lawyer Rumble 2026, keynote speaker Dan Ambrose steps into the ring as Trial Lawyer & Founder at Ambrose Law Group and Trial Lawyers University. Lawyer Rumble is proud to bring Dan to Dallas because when the stakes are high, you want a coach who has been in the fight, not just watched from the stands.
Dan Ambrose does not just teach trial skills from a whiteboard — he has the experience to back it up. After trying more than 150 jury trials, Dan built his reputation on the kind of courtroom control that separates a brawler from a technician. He is the creator of the Trojan Horse Method, a cross-examination framework designed to help advocates reach jurors beneath the surface-level facts and connect to what actually drives decision-making. He also co-founded Trial Lawyers University, building a training environment where lawyers drill, get feedback, and level up through repetition — the same way fighters do in training camp.
Dan’s background includes years of immersive trial-advocacy study and coaching, and his case-analysis programs have drawn massive audiences hungry for sharper execution. For personal injury attorneys who live and die on credibility, timing, and clean storytelling, Dan’s approach is a reminder that the cleanest punch is the one the jury feels.
WHAT ATTORNEYS CAN EXPECT TO LEARN
Dan regularly trains lawyers on the mechanics that win rounds at trial: witness preparation, jury selection strategy, and cross-examination that stays disciplined instead of drifting into a slugfest. His Trojan Horse Method gives attorneys a structured approach to building examination plans that reach jurors on a level deeper than surface-level facts.
Past audiences have walked away with clearer frameworks for finding the “tell” in a witness’s story, delivering questions that land without overreaching, and controlling the pace of cross-examination so every exchange serves a purpose. If your practice involves auto, trucking, or catastrophic injury cases, expect ideas you can apply across the board.
BELL TIME IN DALLAS
Dan takes the stage Thursday, April 9, 2026 from 3:30 p.m. – 4:30 p.m. in the Main Hall at Marriott Dallas Uptown. Register today so you do not miss it.
THE BOTTOM LINE
Dan Ambrose brings the kind of courtroom expertise you cannot get from a textbook — 150+ jury trials, the Trojan Horse Method, and a training philosophy built on repetition and real-world execution. If you practice personal injury, auto, trucking, or catastrophic injury law, his Lawyer Rumble 2026 session is where you sharpen the skills that win at trial. Get in the room on April 9th.